Transparent Communication & Cost Control
Smarticks offers a clear and cost-effective pricing structure for integrating WhatsApp Business API (WABA) functionality. Here’s a breakdown of key points:
What You Pay For:
- Subscription: A monthly SMARTICKS subscription covers access to one WABA channel and basic functionalities.
- Open Dialogs: Fees are incurred for each conversation initiated by your business (outgoing messages).
What’s Not Included:
- Number Connection & Green Checkmark: There are no additional charges for connecting your existing phone number to WABA and obtaining the verified business badge.
Monthly Subscription:
- 1st number: Included
- 2nd+ Number: ping out support for quote
Dialog Fees:
- 24-Hour Free Window: Each conversation initiated within a 24-hour window after a client’s first message is free.
- Template-Based Billing: The cost of an outgoing message depends on the chosen template category:
- Service: Free for incoming messages and replies within the 24-hour window.
- Marketing/Utility: Variable costs apply based on the specific template and region.
Free Incoming Conversations:
- 1,000 Conversations Included: The base subscription includes 1,000 free incoming conversations per month (replies to client messages).
Additional Considerations:
- Template Categorization: Accurately categorize your templates (Marketing, Utility, Authentication) for proper billing and to avoid template rejection by Meta.
- Free Entry Point: Meta offers a 72-hour free communication window for conversations initiated through Facebook Ads or click-to-WhatsApp buttons.
- Template Variables: When creating templates with variables, ensure you include example usage for verification purposes.
Billing & Payments:
- Subscription Billing: Your chosen payment method will be charged according to your subscription plan.
- Dialog Fee Billing: Dialog costs are deducted from your available balance daily based on the previous day’s outgoing messages.
Cancellation:
- Full Month Charge Applies: A full month’s subscription fee is charged regardless of the cancellation date.
- Number Removal & Refunds: After cancellation, your number can be used on regular WhatsApp apps but might be subject to a 30-day waiting period and a potential fee depending on outstanding charges.
By understanding Smarticks’ transparent pricing structure, you can effectively manage your WhatsApp Business API costs and optimize your communication strategy.
